This workshop is aimed at any colleagues tasked with devising new ideas, content or concepts. Being creative at work generally involves taking risks. Fear of the unknown is a powerful thing, especially when it means you might fail. How do we unlock this most powerful skill and use it successfully in our own organisations? Our workshops show different ways of achieving this.
Every company needs creative colleagues to work across its various departments, whether in marketing, content creation and communications. Some people find creativity comes naturally but others need to find ways of developing creative ideas and content.
This second workshop contains the following sections: Tools to encourage experimentation; Covering the ICCC principle (Identification, Comparison, Cooperation, Competition);Innovation principles: The ‘70-20-10’ rule and The Life-cycle of Innovation.
